Newsworthy stories, original research and relationships that bring authority and links.
Work directly with the specialist who runs your campaigns
15+ years in the field and 1,000+ campaigns optimised
Month-to-month terms and plain-English reporting
Independent, hands-on and accountable. No account-manager hand-offs, no junior staff learning on your budget.
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★★★★★
“Very knowledgeable across multiple platforms. Was also very flexible to reschedule appointments. Got the job done on time. Highly recommend, you will not be disappointed.”
★★★★★
“Absolutely amazing! I'm incredibly impressed with the service and the finished product that Arsh provided—well beyond my expectations. I will definitely be using his services again!”
★★★★★
“Demonstrates deep knowledge with Google Ads, and presents like a true professional”
Get noticed by publications your customers trust
Journalists want fresh angles backed by real data, not press releases about company milestones. Digital PR creates stories from insight you already hold, or research I run for you, then pitches them to the publications and writers most likely to find them useful.
01
Your expertise is not visible beyond your own website.
02
Press releases are ignored because they lack a news angle.
03
Links and mentions from authoritative sites are hard to earn.
What my Digital PR service includes
01
Story and angle development
I find the data, opinion or trend that makes your expertise newsworthy.
02
Original research
Surveys, data analysis or local studies provide fresh, quotable findings.
03
Media list building
Relevant journalists and editors are researched individually.
04
Pitching and follow-up
Personal outreach that respects journalists' time.
05
Expert commentary
I position your spokespeople to respond to relevant news.
06
Coverage reporting
Every mention, link and referral is logged with its authority.
Why work with hands-on specialists for Digital PR?
Most agencies pass your account between several people. With Synergy Digital Hub, you deal directly with the two specialists doing the work, with 25+ years of combined experience across 1,000+ businesses.
Typical agency
Big promises. Thin bench.
Who does the work Junior account managers handle your account
Reporting Long reports full of numbers that do not matter
Approach Set-and-forget management
Execution Platform automation trusted without checking
Accountability Clicks and impressions focus
Synergy Digital Hub
Two specialists. 1,000+ businesses.
Who does the work You work directly with the two specialists doing the work
Experience 25+ years of combined experience across 1,000+ businesses
Reporting Plain-English reports on leads and revenue
Approach Hands-on optimisation with tested changes
Accountability Judged on qualified enquiries and sales
In-house hire
Good intentions. Real constraints.
Who does the work One or two generalists covering every channel
Reporting Manual work across disconnected tools
Approach Limited time for daily optimisation
Execution Few outside benchmarks to learn from
Accountability Hard to benchmark without external data
SEO case studies
SEO Results You Can Check
Organic traffic results for online stores we have worked with, straight from Google Analytics. Client names are withheld for privacy.
Herbal medicine retailer
Organic search sessions up 634% in under two months
20 Sep to 17 Oct 2026, compared with 1 to 31 Aug 2026 (Google Analytics 4)
61 → 448+634%Organic Search sessions
39 → 280+618%Engaged organic sessions
126 → 599+375%Sessions from all channels
31s → 34s+8%Avg. engagement time (organic)
Organic Search became the biggest source of visits. In the latest period it delivered 448 of the site's 599 sessions (75%), and the number of engaged organic sessions rose from 39 to 280.
Our approach: Search-led SEO: pages aligned to what shoppers search for, technical fixes that were holding pages back, and reporting by channel so growth could be traced to organic search.
Google Analytics 4: sessions by channel, 20 Sep to 17 Oct 2026 compared with 1 to 31 Aug 2026.Bridal wear retailer
A steady base of organic visitors month after month
1 to 31 Jul 2026 and 1 to 31 Aug 2026 (Google Analytics 4, Organic Search)
530Organic Search sessions, July 2026
479Organic Search sessions, August 2026
Organic Search brought in 530 sessions in July and 479 in August, a consistent flow of visitors from search for a niche, considered-purchase store.
Our approach: Search-led SEO focused on the pages and terms bridal shoppers use when they research, with traffic tracked from organic search.
Talk to a specialist about Digital PR
Tell me what you want Digital PR to achieve and I will suggest where to start.
How I approach Digital PR
I build one strong campaign at a time, review responses with you and refine the next angle based on what the media actually picked up.
How I measure results
I report coverage secured, sites linking to you, referral traffic and growth in branded search.
