Pinterest Ads for Audiences Who Are Planning and Shopping

Reach people while they are actively collecting ideas for what to buy, make or do.

  • Work directly with the specialist who runs your campaigns
  • 15+ years in the field and 1,000+ campaigns optimised
  • Month-to-month terms and plain-English reporting

Independent, hands-on and accountable. No account-manager hand-offs, no junior staff learning on your budget.

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Which platform matters most?

“Demonstrates deep knowledge with Google Ads, and presents like a true professional”

Tommy P.Google Ads

“great work done with minimal fuss. responded well to feedback.”

Jonathon P.Social media management and content creation

“Very knowledgeable across multiple platforms. Was also very flexible to reschedule appointments. Got the job done on time. Highly recommend, you will not be disappointed.”

George I.Help me place a Facebook ads

Meet planners early in the buying process

People use Pinterest to plan: renovations, weddings, meals, wardrobes and holidays. That planning mindset makes the platform valuable for brands with visual products, and ads tend to blend in with ideas users already want to see. I build campaigns around pin collections, keyword themes and shopping feeds.

01

Your product is visual, but social ads never showed it at its best.

02

Pins are posted without keyword research, so they are hard to find.

03

Catalogue data has not been connected for shopping ads.

What my Pinterest Ads service includes

01

Keyword and trend research

I find the phrases and themes your audience searches for.

02

Pin creative guidance

Vertical images and video designed for the platform.

03

Shopping catalogue set-up

Products are listed as Shopping pins with correct data.

04

Campaign structure

Awareness, consideration and conversion goals are separated.

05

Interest and keyword targeting

Ads reach planners using relevant topics and search terms.

06

Tag and conversion tracking

The Pinterest tag is installed and tested.

Most agencies pass your account between several people. With Synergy Digital Hub, you deal directly with the two specialists doing the work, with 25+ years of combined experience across 1,000+ businesses.

Typical agency

Big promises. Thin bench.

Who does the work
Junior account managers handle your account

Reporting
Long reports full of numbers that do not matter

Approach
Set-and-forget management

Execution
Platform automation trusted without checking

Accountability
Clicks and impressions focus

Synergy Digital Hub

Two specialists. 1,000+ businesses.

Who does the work
You work directly with the two specialists doing the work

Experience
25+ years of combined experience across 1,000+ businesses

Reporting
Plain-English reports on leads and revenue

Approach
Hands-on optimisation with tested changes

Accountability
Judged on qualified enquiries and sales

In-house hire

Good intentions. Real constraints.

Who does the work
One or two generalists covering every channel

Reporting
Manual work across disconnected tools

Approach
Limited time for daily optimisation

Execution
Few outside benchmarks to learn from

Accountability
Hard to benchmark without external data

Talk to a specialist about Pinterest Ads

Tell me what you want Pinterest Ads to achieve and I will suggest where to start.

How I approach Pinterest Ads

I launch with a few strong pin concepts, test targeting themes and expand into catalogue ads for retailers.

How I measure results

I report outbound clicks, cost per click, saves and conversions, comparing results with your other paid social.

Pinterest Ads questions answered

Is Pinterest suitable for service businesses?

Less commonly, but it can suit visual services such as design, weddings and events.

Do I need a big pin library?

No. A handful of strong pins is enough to start.

Does Pinterest help SEO?

It can send traffic and visibility, though ads and organic pins serve different goals.

Ready to improve your pinterest ads?

Share your goals and current setup, and I will reply with practical next steps for pinterest ads. You can also contact me directly.